MSP Channel Insights

Financial visibility, profitability, and exit readiness in the MSP market

Posted 8 hours ago in Partner by Sophie Milburn

In this conversation, Daniel Welling, Co-Founder of MSP Finance Team, shares his perspective on the financial realities facing managed service providers today. He explores why profitability can be difficult to track, how gaps in reporting develop, and what stronger financial visibility can unlock. The discussion also looks ahead, touching on exit readiness and how increasing private equity activity is shaping expectations for MSP performance and long-term value.

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VIDEO

Architecting the agentic enterprise: How AI is reshaping modern cloud platforms

Posted 9 hours ago in Partner by Sophie Milburn

In this interview, Cathleen Nelson, VP Cloud Partnership at WSO2, discusses how enterprises are moving from treating AI as an add-on to embedding it at the heart of modern digital architecture. The conversation explores unified agentic systems, responsible AI at scale in regulated industries, and why deploy-anywhere, low-lock-in cloud strategies are becoming critical as organisations transition AI from experimentation to production.

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BLOG

The shift from selling software to delivering outcomes in the race for real value

Posted 5 days ago in Partner Tech & Trends by Sophie Milburn

Based on an exclusive interview with Brian Duffy, Chief Revenue Officer at Atlassian, this article explores how AI is reshaping priorities at every level, with businesses under increasing pressure to move faster and prove impact sooner. The real challenge isn’t adoption; it’s turning innovation into measurable returns.

NEWS

WatchGuard introduces Rai

Posted 5 days ago in Partner Vendor by Phil Alsop

WatchGuard® Technologies says that it has redefined how managed service providers (MSPs) deliver security at scale with the launch of Rai™. Unveiled at the company’s EMEA Impact Partner Conference, Rai is a new agentic AI digital workforce built specifically for MSPs that proactively performs cybersecurity duties across client environments.

NEWS

Syspro launches marketplace

Posted 5 days ago in Distributor Partner Vendor by Phil Alsop

New Marketplace gives customers access to trusted partner solutions that integrate with the Syspro platform.

NEWS

Syncro and Guardz partner

Posted 5 days ago in Distributor Partner Vendor by Phil Alsop

Guardz cybersecurity now available to MSPs through the Syncro Marketplace, with unified purchase, provisioning, and billing.

Tiers of (storage) joy for the Channel

Bill Andrews, President and CEO at ExaGrid, explains the many benefits of both the ExaGrid tiered backup storage solution – with some impressive speeds and feeds; and the company’s Reseller Partner Program, with equally notable features – a high win rate, a large installed, global customer base and a host of major reseller support initiatives.

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Partner

Financial visibility, profitability, and exit readiness in the MSP market

Architecting the agentic enterprise: How AI is reshaping modern cloud platforms

The shift from selling software to delivering outcomes in the race for real value

WatchGuard introduces Rai

Syspro launches marketplace

Syncro and Guardz partner

Latest Video

Tiers of (storage) joy for the Channel

Calero revolutionises SaaS management for modern enterprises

Green Gourmet partners with Emerge Digital to double turnover by 2028

MSP Finance Team expands motorsport programme: new events for 2026

Moovila revolutionises Project Management for MSPs

Juniper Networks introduces new Partner Advantages

inforcer launches Copilot Manager for AI service enablement for MSPs