Focus Group has unveiled its strategic acquisition of Pinnacle, a prominent cloud communications and mobile specialist based in Bristol. This move marks a significant step in Focus Group's growth strategy, bolstering its geographical reach, market presence, and service portfolio in the Southwest region across telecoms, IT, connectivity, and mobile sectors.
The decision to acquire Pinnacle was driven by several key factors, including the alignment of values and objectives between the two companies, both experiencing notable growth trajectories. Pinnacle's outstanding industry reputation, rooted in its commitment to exceptional service and people-first business approach, further strengthened the strategic fit.
With a history of consistent revenue growth, strong cash generation capabilities, and a track record of cross-selling IT, mobile, and fixed-line services, Pinnacle presents substantial growth opportunities for Focus Group. The integration of Pinnacle's expertise and product range with Focus Group's offerings is expected to drive synergies and innovation, positioning the combined entity for continued success.
Brian Lodge, Regional Director at Focus Group, expressed enthusiasm about the acquisition, stating, "We are thrilled to welcome Pinnacle into the Focus Group family. This acquisition underscores our dedication to growth and reinforces our presence in the Southwest. Pinnacle's product range complements our existing offerings, while their expertise in customer-centric UC technology opens new avenues for innovation."
Katy Simmonds, COO at Pinnacle, echoed the sentiment, saying, "We are excited to join forces with Focus Group and leverage their resources and industry experience. As part of Focus Group, we remain committed to delivering exceptional value to our customers and look forward to continually innovating to meet their evolving needs."
