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Machon, previously leading global channel sales at VAST Data, has a track record of building high-growth channel ecosystems at Qumulo, HPE, Nimble Storage, SolidFire, NetApp, Isilon, and EMC. Echols, formerly Vice President of Global Partner Sales at WEKA, has built and scaled strategic partner programs at Nutanix, CommVault, and Dell Technologies. Their move to Hammerspace underscores the industry’s shift toward the company’s Global Data Platform as the future of AI and hybrid cloud storage.
“AI is revolutionizing industries, but outdated storage models are holding it back. At Hammerspace, we’re solving this problem with a radically new approach, and the industry’s top talent knows it,” said David Flynn, Hammerspace Founder and CEO. “Gregg and Jeff are leaders in transforming how data is delivered for AI and hybrid cloud, and I’m thrilled to have them on board as we continue to redefine the future of data infrastructure.”
The appointments come as Hammerspace scales rapidly, expanding with added sales team members through North America and EMEA while opening an office in the Asia-Pacific market to meet surging demand for AI-driven high-performance infrastructure and data orchestration. The company’s breakthrough technology delivers data to GPUs at unmatched speed, maximizing compute performance while eliminating storage bottlenecks across multiple data centers, hybrid cloud and multi-cloud environments.
“AI architectures struggle to get data to GPUs when it’s scattered across data centers and the cloud. Hammerspace elegantly solves this problem using open standards to accelerate customer time to value,” said Echols.
“The storage industry is consolidating, and partners need to align with the right technology to stay competitive in the AI era. Betting on Hammerspace is a strategic move, and I’m excited to help partners unlock new value,” said Machon.
Hammerspace continues to attract top talent from high-performance storage companies as the market realizes infrastructure speed is just one of the key components to consider in AI architectures. The demand for Hammerspace data assimilation, data orchestration and standards-based architecture offers the complete package of what customers need in their AI data strategies.
Machon and Echols join Hammerspace following other key recent hires from VAST Data and WEKA, including Jeff Giannetti as Chief Revenue Officer and Greg Palinckx as Senior Director of Americas Sales Engineering.
