Ian Luckett

MSP Growth Expert & Co Owner

The MSP Growth Hub

Ian Luckett is a Business Growth Consultant who specialises in helping business owners in the IT & MSP space.  His purpose is to help others out, be that in business or in their personal lives, and he has always had a passion for personal development that has spread over the years into the business world. Aged 27, he discovered his love for leadership, managing and building a team of 65 people in what is now the Virgin Media Network in the South East.  In 2016 he founded Innovate to Success with one mission – to help others in business experience the success he’d had over his 20-year career in senior positions. In 2022 The MSP Growth Hub was born, designed to help give MSP business owners the clarity and confidence to harness the ambition of their business that may have felt out of reach, and help them build a business that truly works for them, rather than them for it.

Mark Lambert

Founder

Mark Lambert Consulting

Mark Lambert is a seasoned sales and leadership strategist with a deep-rooted expertise in Managed Service Providers (MSPs), technology-driven sales, and business growth. As the founder of Mark Lambert Consulting, he helps MSPs, IT service providers, and sales-driven organisations build stronger, more efficient sales teams, optimise their operations, and leverage technology for sustainable growth. What sets Mark apart isn’t just his expertise — it’s his genuine passion for watching businesses achieve their goals. Seeing technical business owners gain confidence, break through barriers, and experience the excitement of hitting their targets is what drives him. For Mark, success isn’t solely about increasing revenue—it’s about empowering MSP owners and their employees to realise their potential and witnessing that transformation unfold before his eyes. With a career spanning sales development, leadership coaching, and business transformation, Mark has a proven track record of helping businesses refine their sales strategies, enhance team performance, and implement scalable processes. His no-nonsense, results-driven approach is designed to cut through the noise, providing clear, practical, and actionable strategies that generate real commercial impact and outcome.

Neil Furminger

Head of Cyber Essentials

IASME Consortium

Neil has worked in IT support and cyber security for over 20 years and has extensive experience working with a wide range of companies. As Head of Cyber Essentials for IASME, Neil is a member of the IASME and NCSC Joint Cyber Essentials Technical Working Group. He works with a wide range of organisations, scheme stakeholders, and certifying bodies to promote the technical strategy and improve the awareness, consistency and accessibility of Cyber Essentials.

Dominic Ryles

Director of Sales and Alliance

Exertis Cybersecurity

Speaker biography will be available soon.

AJ Johnstone

Cyber Security & Solution Architect

IT Hotdesk

Experienced Technical Director with a demonstrated history of working in the information technology and services industry. Skilled in Cyber Security, Troubleshooting, Technical Support, Virtualization, Networking, Servers and Cloud. Strong information technology professional with a Bachelor of Science (BSc) (Hons) in Computer Science from The Robert Gordon University.

Optimising Client Relationships and Service Delivery for MSP Success

30th Oct 2025

Explore strategies to deepen client relationships and enhance service delivery. This roundtable will discuss tailored client services, proactive support, and creating long-term client value through ongoing engagement, helping MSPs differentiate themselves in the competitive landscape.

Unlocking Value: Building, Selling, and Maximising Profit in MSP Businesses

04th Dec 2025

Learn actionable strategies for growing, scaling, and profiting from your MSP business. Discover how to position your business for a future sale, improve profitability, and create long-term value through strategic planning, business model optimisation, and market positioning.

Cybersecurity, Compliance and Resilience – A New Playbook for MSPs

18th Mar 2026

Cybersecurity remains the number one priority for MSPs, but the threat landscape is expanding fast. This roundtable will explore how MSPs can build more robust cyber practices that go beyond defence – incorporating governance, compliance and cyber insurance requirements into their security strategies. As regulations tighten and customers demand greater accountability, MSPs need to adopt proactive threat detection, incident response and risk management frameworks that stand up to scrutiny. We’ll also look at how supply chain vulnerabilities, hybrid environments and geopolitical instability are shaping new resilience strategies, and how MSPs can turn this growing complexity into a competitive advantage.

Intelligent MSP Operations – AI, Automation and Observability at Scale

27th May 2026

AI and automation are no longer experimental add-ons – they are the backbone of next-generation MSP operations. This session will explore how MSPs can integrate AI-driven tools not just to optimise workflows, but to build intelligent, observable environments that provide deep visibility into performance, security and client experience. We’ll discuss how observability platforms, predictive analytics and automated remediation can help MSPs operate more efficiently, reduce human error and scale confidently. Real-world use cases will highlight how leading MSPs are overcoming integration challenges, managing data complexity and measuring ROI from these technologies.

Future-Proofing the MSP Workforce – Skills, Leadership and the Age of Distributed IT

16th Sep 2026

Building a future-ready workforce remains critical for MSP growth, but the skills required are evolving rapidly. This roundtable will focus on how MSPs can attract, develop and retain talent in an era defined by distributed IT, hybrid cloud and edge computing. We’ll explore how leadership models are adapting to support remote and geographically dispersed teams, how MSPs can upskill staff to handle increasingly complex environments, and how to build cultures that encourage innovation and resilience. With AI and automation changing job roles, we’ll also examine how to balance human expertise with technology augmentation to build agile, motivated teams for the decade ahead.

Delivering Client Value in the Hybrid Era – Service Innovation and Ecosystem Partnerships

28th Oct 2026

Client expectations are shifting as IT environments become more complex and distributed. In this roundtable, we’ll explore how MSPs can build deeper, more strategic client relationships by innovating their service portfolios and partnering effectively within ecosystems and marketplaces. We’ll look at how tailored service delivery, co-managed models and modular platform approaches can create new value streams, as well as how MSPs can position themselves as orchestrators across hybrid and edge environments. The discussion will focus on differentiation, long-term engagement strategies and how to align client outcomes with evolving technology landscapes.

Scaling and Monetising the Modern MSP – New Models for Growth and Value Creation

09th Dec 2026

As the MSP market matures, business leaders are looking for smarter ways to scale, differentiate and maximise long-term value. This session will explore how MSPs can evolve their business models to capture new growth opportunities – from recurring revenue streams and service marketplaces to data-driven services and strategic partnerships. We’ll also discuss M&A dynamics, valuation trends and what buyers are looking for in a modern MSP. Whether your goal is to scale organically, attract investment or prepare for exit, this roundtable will offer practical insights into how to position your business for the next stage of growth.