Six unexpected challenges of Cloud

By Dante Orsini, SVP of Business Development, iland.

  • Monday, 18th August 2014 Posted 10 years ago in by Phil Alsop

For years now there has been talk of how business is driving IT to move to cloud. In many cases, business teams go so far as to circumvent IT and buy cloud services themselves, taking decisions into their own hands. Much has also been written about why IT should eagerly accept this imperative and embrace the use of cloud.

Today there are many good reasons why IT should be pushing for cloud, not just for those super-innovative new business-led projects, but for existing, run-of-the-mill IT operations. However, the promise of cloud has traditionally touted less work for IT. Many times, it is characterised as a commodity and positioned as a rapid path toward innovation. In general, IT expects cloud to give them have fewer boxes to maintain, fewer hypervisors to operate, and even fewer purchasing decisions to make.

In reality, however, managing a cloud footprint is much harder and more specialised than many imagine. Cloud services must be selected, workloads must be migrated and usage must be tracked. Not unlike other complex IT systems, cloud infrastructures have to be monitored and managed, and cloud's much touted 'easy scalability' depends on specific infrastructure capabilities and a watchful eye to identify and correct problems.

Over the years, clouds have emerged that are built on proprietary platforms and optimised for the comfort and efficiency of the cloud providers. This has shifted the burden of learning how to operate and optimise these platforms onto the user. In fact, many cloud implementations require deep knowledge of scripting, an understanding of the strengths and weaknesses of the architecture, and at a minimum, a strong familiarity with the new platform.

Along with this, the pricing models of clouds have become a feat of financial engineering. This has compounded the burden on IT - not just to operate the cloud footprint but to optimise its cost according to a set of remarkably challenging pricing models.

And many teams continued to be surprised by the challenges of cloud. In fact, in April 2014 when iland commissioned analyst firm EMA to conduct a global survey on real-world experiences with public cloud providers, 98% of UK respondents reported they experienced at least one unexpected cloud challenge.

Among the survey pool of 400 professionals, the vast majority had made some foray into cloud, and what became apparent was that there were six primary areas where companies discovered unanticipated obstacles. Here are the top six unexpected challenges:


* Pricing (38%) - The top challenge unearthed in the survey indicated that while cost savings may be a key benefit of cloud, current pricing models under which they operate are difficult to understand. Organisations therefore need to carefully analyse pricing models and their own IT needs before they commit.

* Performance (38%) - Different clouds are architected with different back ends, and some are more susceptible to 'noisy neighbour' syndrome than others. For organisations sensitive to variations in performance this can impact the cloud experience.

* Support (36%) - The realities of cloud support contracts often take companies by surprise. Simple email or ticketing support may only be available to organisations at lower tiers. Companies purchasing higher-end support may still have difficulties getting access to adequate levels of hands-on expertise. Poor or overly expensive support can become a grating factor limiting cloud success.

* Downtime (35%) - Though many perceive cloud to be immunised from outages, the reality is failures can and do happen. It's important to understand service level agreements and business continuity options.

* Management of Cloud Services (33%) - Just like on-premise systems, cloud services require IT management. However, many cloud vendors focus on technology innovation instead of simplifying cloud service management. The cloud is a new platform to most IT shops and it can take some time to learn.

* Scalability (33%) - A top promise of cloud is scalability, as it is supposed to allow teams to scale up to meet demand and scale down when the peek has passed. However, most companies experience real challenges both in scaling individual workloads and scaling their entire footprint. Knowing when and how to scale is not always straightforward - especially because some vendors require an environment to be shut down and moved in order to get the job done.


Clearly organisations cannot turn their backs on cloud computing as it represents a key tool in the race for innovation and competitive advantage. Indeed, cloud has a way of opening up opportunities for the business, of freeing the company to dream up new products and services, innovate on existing offerings, and lower the cost of experimentation.

I would however advise organisations to carefully consider their cloud choices. Select a cloud vendor with live, human support - and pay attention not just to the availability of such support, but also its cost. Separate, hefty support contracts can quickly compound the cost of cloud. Your cloud vendor should be a partner to your IT department. Look for a cloud that makes your job easier - a cloud with familiar management metrics, functionality and straightforward pricing. Ensure the cloud provider can bake in features such as high availability and reporting to ease your management task. And finally, make sure you can explain the pricing model to your manager because believe me, you'll be asked to sooner or later.