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Mayflex launches ReelCycle – A smarter way for fibre installations

Mayflex launches ReelCycle, an innovative solution for fibre cable recycling, supporting a circular economy and sustainability.

  • Monday, 20th October 2025 Posted 3 hours ago in by Aaron Sandhu

Mayflex, the leading provider of infrastructure, networking, and IP security solutions, is proud to announce the launch of ReelCycle, a revolutionary returnable reel solution for cut-to-length fibre cables. ReelCycle is designed to deliver more for your business - and the planet.

“At Mayflex, good is never good enough. We’re always looking for ways to do better for our customers and the environment,” says Martin Eccleston, Customer Experience Manager. “ReelCycle is our promise in action: Deliver, Return, Refund, Repeat. It’s about making sustainability simple, practical, and rewarding for everyone.”

Made from 100% recycled composite materials, ReelCycle reels are robust, weatherproof, and site-ready. They’re also 100% returnable - helping you reduce waste, tidy your site, and lower your carbon footprint. Here’s how it works:

  • Pay a £10 deposit per reel at order.
  • When the reel(s) are empty, simply scan the QR code to arrange a collection - Mayflex covers the cost.
  • Once returned, your account is credited with the deposit.

No cut-off. No hassle. Just a smarter way to install your fibre cable.

Whether you’re working to ISO 14001 standards or simply want to do the right thing, ReelCycle helps you meet sustainability goals and win more projects. “We’re driven to deliver more - because our customers deserve solutions that go beyond expectations,” adds Martin Eccleston. “ReelCycle is proof that innovation and responsibility can go hand in hand.”

Martin concluded “Once the composite reels have reached the end of their usable life, they will be returned to the manufacturer for recycling. The materials will then be repurposed into new products, supporting a fully circular and sustainable lifecycle.”

ReelCycle is part of Mayflex’s ongoing commitment to sustainability, joining other industry-first initiatives like plastic-free packaging for Excel and Aura brands. With expert customer service and a team of passionate problem-solvers, Mayflex continues to lead the way in infrastructure, networking, and security.