WPP and Kyndryl enhance creativity

Kyndryl and WPP, the creative transformation company, have created a modern, digital workplace using advanced technologies such as hybrid cloud and artificial intelligence (AI) to enhance the creativity and connectivity of WPP employees across the company’s global network.

  • Tuesday, 17th December 2024 Posted 5 months ago in by Phil Alsop

WPP, a leader in creativity and innovation, continually seeks opportunities to empower its talent with cutting-edge technology. Recognizing the need for a more integrated and agile technology infrastructure, WPP worked with Kyndryl to evolve its existing systems and processes, removing barriers to better collaborate across agencies and regions.

“This IT evolution involved numerous complex components, requiring a partner with the agility and responsiveness to adapt to our dynamic needs,” said Jamie McLellan, Chief Information Officer, Creative at WPP. “Kyndryl’s ‘one team’ approach and commitment to a flexible engagement made them an ideal extension of our team. Their own transformation journey mirrors our cultural and operational values.”

Cloud-first Acceleration

To streamline global collaboration for WPP creative teams, Kyndryl modernized WPP’s 6,000-server fleet by decommissioning 4,700 on-premises servers and migrating 1,000 to a cloud environment. Managing this new IT environment on the AI-powered open integration platform, Kyndryl Bridge enabled WPP to automate the resolution of a significant portion of IT issues.

Through the centralization and standardization of capabilities, Kyndryl and WPP achieved a unified, cost-effective approach to managing enterprise technology across the organization.

Network Transformation

Kyndryl supported the modernization of WPP’s global network that connects 47 campuses worldwide. This included implementing next-generation firewalls and enhancing Wi-Fi connectivity, empowering colleagues to deliver creative work anywhere, anytime, over a security rich and reliable network.

Modern Workplace

WPP has also equipped its people with new or upgraded laptops that were provisioned with the applications necessary for their specific roles, and the fleet of laptops is centrally managed through a modern workplace platform.

In today’s dynamic marketing and communications landscape, clients expect consistent, high-quality experiences. By partnering with Kyndryl, WPP is better positioned to deliver such experiences with a unified, resilient digital foundation.

John Chambers, President of Kyndryl UK and Ireland added, “We are proud of our partnership with WPP to create a digital workplace, and we look forward to expanding upon our role in their continued digital transformation journey. With Kyndryl Bridge insights, we are able to provide WPP with unique data points that enable it to create the most innovative and collaborative environment for employees. With decades of experience managing mission-critical IT systems for large enterprises, Kyndryl is well-positioned to deliver flexible, adaptive and resilient technology services that support WPP’s strategic ambitions.” 

Atos, the Official Information Technology Partner of UEFA National Team Football, will deliver key IT services and applications support for the UEFA...
The MSP Channel Insights Roadshow officially kicked off its 2025 series with a successful launch event at the prestigious Sofitel St James in London...
Kyndryl streamlines technology processes and operations across multiple Kantar brands to enhance employee productivity and collaboration.

AI saves time for 7 in 10 British workers

Posted 2 days ago by Phil Alsop
New HP research reveals that AI is already driving productivity and cost gains, but barriers like security fears, skills gaps, and lack of strategy...
Zayo Europe has delivered a 100G Wavelength network for fellow infrastructure provider GNM in just five working days.

Istres partners with Ericsson, Spie, and Unitel

Posted 2 days ago by Phil Alsop
Launches Private 5G Network for enhanced urban connectivity.

SAS debuts custom AI models

Posted 2 days ago by Phil Alsop
Latest lightweight offerings readymade to jump process hurdles, enhance productivity and generate value.
Workday has introduced the Workday Agent Partner Network, a global ecosystem of partners building AI agents that will connect with the Workday Agent...