Domo releases 11th annual “Data Never Sleeps” report

Global data volumes show increased engagement on X (formerly Twitter) and the world’s continued reliance on search engines as they test new generative AI options.

  • Wednesday, 3rd January 2024 Posted 11 months ago in by Phil Alsop

Domo has unveiled its  11th edition of Data Never Sleeps. Over the past decade, Domo has tracked the world's data usage, revealing remarkable increases in activity across various online platforms, from Instagram and X to Amazon, Venmo, and many others. The annual Data Never Sleeps infographic offers a big-picture glimpse into the immense volume of data generated on the internet every minute, showcasing how data is constantly evolving and changing as more people interact with digital platforms and services.

“This year’s findings reflect the ever-changing and fast-paced digital landscape, which has only been heightened by the rapid popularity of AI models such as ChatGPT,” said Josh James, founder and CEO, Domo. “Data drives everything we do, from a quick search online or sending an email, to checking the latest headlines on our way to work. Data Never Sleeps, now in its eleventh year, depicts just how much we rely on data and its impact on our daily lives in one of the 525,600 minutes in a year.”

Some key highlights from this year’s "Data Never Sleeps 11.0" report include:

The AI Boom: Artificial Intelligence (AI) is making big waves in the digital world. AI-driven platforms such as ChatGPT are reshaping the ways we work, communicate and create, with users submitting 6,944 prompts every minute. However, users haven’t forsaken their search engine habits, as searches on Google total more than 6.3 million every minute (up from 5.9 million a year ago).

Entertainment Dominance: After a dip in engagement last year, X (formerly Twitter) now sees 360,000 posts from users every minute, up from 347,000 in Data Never Sleeps 10.0. Spotify users stream 24,000 hours of music, including 69,444 Taylor Swift songs. Instagram users are sending over 694,000 reels via direct message every sixty seconds. And the world of streaming continues to dominate, as collective viewers watch more than 40 years of streaming content every single minute. As online platforms gain more activity and engagement, the entertainment industry promises to never be the same.

Transactions on a Tear: Digital spending continues its vast expansion. E-commerce giant Amazon sees more than £362k in sales every minute and on digital transaction app Venmo, users send £369k worth of payments every minute, up 6% year over year. In the food sector, DoorDash diners place orders totaling £97.7k, up 60% from last year, reflecting the increased reliance (and potentially, inflation) on food and food delivery services in this digital age.

Cybersecurity Challenges: However, as digital activities intensify, so do cybersecurity threats. Cybercriminals launch 30 DDoS attacks every minute, highlighting the need for robust online security measures to protect individuals and businesses.

Concluded James, “Data weaves the fabric of our digital lives, and our annual Data Never Sleeps report highlights some of the most meaningful data for businesses and consumers alike.”

Data quality a major barrier to AI success

Posted 3 hours ago by Phil Alsop
Hitachi Vantara survey finds data demands to triple by 2026, highlighting critical role of data infrastructure in AI success and revealing gaps in...

AI - a make or nreak year ahead?

Posted 3 hours ago by Phil Alsop
NetApp has released its second annual Data Complexity Report, which examines how global organizations are navigating the increasing complexity of...
Cybersecurity, AI, and cloud adoption redefine IT professional roles, reveals Paessler’s latest global survey.
77% cite increasing operational efficiency as the main strategic and spending priority for 2025.

Sage’s 2025 Channel predictions

Posted 1 day ago by Phil Alsop
The channel is poised for significant change in 2025, shaped by trends like AI, industry consolidation, and evolving customer expectations. To help...

Cloudflare publishes top internet trends for 2024

Posted 1 day ago by Phil Alsop
New data unveils record-high government-directed Internet shutdowns, a rise in malicious traffic, and cyberattacks targeting the Gambling and Gaming...
WatchGuard Technologies has unveiled its 2025 Cybersecurity Predictions, based on its own threat intelligence and market analysis. This year’s...

Cyberthreats hide in encrypted traffic

Posted 2 days ago by Phil Alsop
Zscaler has published its Zscaler ThreatLabz 2024 Encrypted Attacks Report, which explores the latest threats blocked by the Zscaler security cloud...