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Rethinking MSP Partnerships: Paul Hettesheimer on Building True Support for Service Providers

  • Monday, 10th November 2025 Posted 3 hours ago in Partner Vendor by Phil Alsop
Paul Hettesheimer, VP Enterprise Sales (US), Hexnode, discusses how many vendors still treat MSPs like resellers, but such a model doesn’t really work – hence, the importance of building a dedicated MSP program that supports how MSPs operate. Hexnode has taken this approach with its Unified Endpoint Management (UEM) for MSPs solution, recently enhanced with an XDR capability. Paul explains how Hexnode supports MSPs in delivering value to their customers as they address the complexities of cybersecurity and more general IT operations.

Park Place Technologies launches 1st ever channel programme in Europe for Entuity Software™ solution

Posted 3 hours ago by Phil Alsop
Ian Anderson, Senior Director, Partner Sales, EMEA at Park Place Technologies, outlines the thinking behind the launch and shares his excitement as...

Westcon-Comstor cuts carbon emissions, accelerates shift to renewables

Posted 3 days ago by Phil Alsop
Laura Mozden, Global Head of ESG at Westcon-Comstor, discusses the company’s recent Responsible Business Report, which reveals that it now sources...

A unified standard of cybersecurity excellence

Posted 3 days ago by Phil Alsop
Daniel Ciobanu, CEO & Co-Founder of CyberGlobal, explains how the cybersecurity industry has become overcrowded and fragmented, making it challenging...

The 3 Rs define Netwrix’s channel expansion priorities

Posted 6 days ago by Mike Hewitt
Stuart Robson-Frisby as Vice President, Worldwide Channel at Netwrix, outlines the company’s plans to scale its channel-first go-to-market...

AI, services and specialisation drive the next wave of IT growth

Posted 1 week ago by Mike Hewitt
Bobby Eagle, Senior Director, Global External Communications at TD SYNNEX, discusses the findings of the company’s Fourth Annual Direction of...

GTIA acts as a collaboration catalyst for the global channel community

Posted 1 month ago by Mike Hewitt
Dan Wensley, CEO, GTIA, talks about the role of the association as it unites ITSPs, MSPs, vendors and distributors as they address the challenges,...

Chainguard launches Global Partner Program to accelerate trusted open source software adoption

Posted 2 months ago by Mike Hewitt
Rob Finn, VP International Sales at Chainguard, discusses the company’s new Global Partner Program, offering flexible incentives, technical...

Abstract Security launches PAINT Program to accelerate channel growth

Posted 2 months ago by Mike Hewitt
Michael Anderson, VP, Business Development at Abstract Security, discusses the launch of the company’s PAINT Partner Program (Partnerships,...

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