Voiceworks launches in the UK to 'redefine' Channel voice

UK-based provider enters the market with a partner-first model, full-IP technology stack, and a smart voice roadmap designed for the future of business communications.

  • Friday, 30th May 2025 Posted 10 months ago in by Phil Alsop

Voiceworks, a UK-based channel-first communications provider, has officially launched, bringing a bold new proposition to the UK voice market. Created exclusively for the channel and part of the Enreach group – Europe’s leading UCaaS provider – Voiceworks combines a full-stack, own-IPR cloud platform with pan-European innovation, local infrastructure, and a partner model built for real-world business growth. 

In a market with a vast number of commoditised products and impersonal support, Voiceworks enters with a clear mission: to raise the bar for flexibility, innovation, and partnership in voice communications. 

Purpose-Built for the Channel

Voiceworks delivers a complete portfolio of hosted VoIP, fixed-mobile convergence (FMC), mobile services, connectivity, and cloud communications tools – all designed to give partners greater control, adaptability, and value. The Voiceworks portfolio is built entirely on proprietary technology, giving Voiceworks full ownership of its product roadmap, quality, and user experience.

Voiceworks stands apart with its Service Operator ecosystem – a scalable, fully integrated architecture that empowers partners to manage, customise, and evolve their entire Voiceworks communication and connectivity stack from one integrated environment.

The launch also marks the debut of Shomi – an AI-powered personal assistant and Voiceworks’ first step into the smart voice space. Designed to support users in real time during calls, Shomi enhances productivity and communication insights. It’s one of the first tools of its kind in the UK channel and signals a future focused on intelligent voice experiences. 

A Model That Moves with the Market

Voiceworks is built to match the reality of the channel: no rigid tiers, no arbitrary thresholds, no inflexible frameworks. Whether scaling, pivoting, or just starting out, partners get the freedom to grow at their own pace, supported by commercial and operational models that prioritise progress over box-ticking.

Gareth Long, Business Development & Product Portfolio Director at Voiceworks, said: 

“Voice is still at the heart of business comms – but the market around it has lost its focus. Channel is often an afterthought, with generic tech and transactional support. 

“We created Voiceworks to bring voice back to the forefront of business communications. Many solutions in the market today rely on generic platforms and lack true channel support. Voiceworks is different, as part of the Enreach group we have our own technology stack, operate with a partner-first mindset, and have access to one of the most advanced UCaaS ecosystems in Europe. This isn’t about reselling or rebadging; it’s about building something better from the ground up, combining local focus with European scale.”

From Swyx to Voiceworks – A New Chapter for the UK Channel 

Voiceworks enters the market with deep roots in the UK channel. Until now, the Enreach group’s UK partner presence operated under the Swyx brand – a well-respected name with a strong following and proven platform. Swyx remains a key part of the portfolio. Voiceworks represents the next chapter: a new UK brand, launching with its own full-IPR voice technology stack and a future-focused roadmap shaped by UK partner needs. 

Part of Enreach – Built in Europe for Europe.

Drawing on the strengths of their own in-house R&D, the technology stack is shaped by UK agility, Dutch UX design and technology adoption, German engineering precision and infrastructure resilience, and Spanish customer-centricity. 

Partners also gain access to a broader network of global vendors and services, enabling them to deliver more value to their customers while maintaining the speed, ease, and agility of a local provider.  

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