TD SYNNEX appoints AI leader

Announcement comes as vendor investments are being made in TD SYNNEX’s enablement journey that readies partners to deliver effective AI solutions.

  • Sunday, 23rd February 2025 Posted 5 months ago in by Phil Alsop

TD SYNNEX has appointed Andy Brown as senior business unit director – data and applications, UK and Ireland. As well as overseeing this fast-developing area of the Advanced Solutions portfolio, Brown will take responsibility for TD SYNNEX's Destination AI strategy.

Major vendor partners are making significant joint investments with TD SYNNEX to support Destination AI, TD SYNNEX’s all-in-one programme that takes reseller partners on a tailored journey of discovery and enablement and equips them to articulate the benefits of AI with customers, uncover new potential, and deliver solutions. One investment will see systems with the latest neural processing units (NPUs) and graphics processing units (GPUs) made available for partners to run demonstrations and proof-of-concept testing within the TD SYNNEX Business Solutions Centre (BSC) in Bracknell. A second will provide AI-readiness education and enablement to support ISVs in building AI solutions and taking them to market.

Simon Bennett, managing director, Advanced Solutions, UK and Ireland, said: “This appointment and the additional joint investments that TD SYNNEX is making with vendor partners, underlines our total commitment to supporting partner growth in AI and in data and applications – all of which are fast-growing areas of opportunity for us and our partners.”

In his new role, Brown will oversee TD SYNNEX’s data and analytics, line-of-business applications, and AI-driven solutions business, and manage relationships with key vendors. Brown said: “I am honoured to have been given this opportunity to lead our efforts in these vitally important areas of huge potential. With the significant resources already in place and more investments being made, TD SYNNEX is ready to drive real partner success. In Destination AI we have a unique programme – I’m excited to be taking the lead on that and helping more partners to chart their own journey to AI enlightenment.”

For the past eight years, Brown has been technical services director, Advanced Solutions, UK, at TD SYNNEX and brings more than two decades of experience to this new position. 

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